Matrix x Red Devils



Client
Client
Matrix x Red Devils
Matrix x Red Devils
Type
Type
Campaign
,
Video, Editing, Animation
Campaign
Video, Editing, Animation
Year
Year
2024
2024
Agency
Agency
Touché / Box to Box
Touché / Box to Box
About
About
In the lead-up to UEFA EURO 2024, we collaborated with Matrix Fitness and the physical coach of the Belgium Red Devils. This campaign series highlights how physical exercises and a conditioning program helps players improve performance, stay fit, and reduce injury risk. The content offers an in depth look into the preparation required at the top of the game, combining expert insight with dynamic training footage and graphic animations to strengthen the overall campaign.
In the lead-up to UEFA EURO 2024, we collaborated with Matrix Fitness and the physical coach of the Belgium Red Devils. This campaign series highlights how physical exercises and a conditioning program helps players improve performance, stay fit, and reduce injury risk. The content offers an in depth look into the preparation required at the top of the game, combining expert insight with dynamic training footage and graphic animations to strengthen the overall campaign.











Credits
Bob Lazaroms
Marketing / Communication
Bram Gielen
Interviewee
Niko Moreno Ruiz
Marketing / Communication
Lars van de Ven
Creative Lead
Rick Heusschen
Video
Jesse van den Einden
Video, Edit, Animation
