Art of Padel
Client
Client
KNLTB
KNLTB
Type
Type
Campaign
,
Editing and Motion Design
Campaign
Editing and Motion Design
Year
Year
2023
2023
Agency
Agency
Techonomy
Techonomy
About
About
In this unique production for "The Art of Padel," we explored the intersection of sport and artistry. Just like a masterpiece, padel is defined by technique, precision, and the perfect composition on the court. Capturing this blend of finesse and emotion, we brought the concept to life through a Picasso inspired fusion of artwork, photography, and animation. This visually striking announcement was designed to captivate the community and activate players to win an exclusive trip to the World Padel Tour in Málaga, the artist’s own birthplace.
In this unique production for "The Art of Padel," we explored the intersection of sport and artistry. Just like a masterpiece, padel is defined by technique, precision, and the perfect composition on the court. Capturing this blend of finesse and emotion, we brought the concept to life through a Picasso inspired fusion of artwork, photography, and animation. This visually striking announcement was designed to captivate the community and activate players to win an exclusive trip to the World Padel Tour in Málaga, the artist’s own birthplace.
Credits
Jelle de Bock
Marketing & Communication
Merel Peters
Design and Direction
Jesse van den Einden
Edit, Vfx, Motion design